Webinar Recording
Your End-of-Year Fundraising Campaign Checklist
This recording is from our webinar in November 2024.
Did you know that 30% of annual giving occurs in December, and 10% occurs during the last three days of the year?
In this webinar, we discuss what it takes to pull off a successful end-of-year fundraising campaign. Whether you're currently planning a campaign or considering your options, this webinar will provide you with ideas and best practices for running a successful campaign that fuels your impact in the coming year.
Speaker: Katherine Branch, Founder & CEO
Katherine Branch is the founder and CEO of Green Gate Marketing, a brand and marketing agency dedicated to helping organizations amplify their impact. She has 15+ years of experience in marketing and serves on the boards of several nonprofits.
Katherine has six siblings, three nieces, and six nephews. She is an avid learner, loves travel, music, nature, and quality time with loved ones, and lives in Atlanta, GA.
Speaker: Christian Carrera, Director of Strategy
As Green Gate’s Director of Strategy, Christian ensures cohesive alignment between clients’ brand, messaging, and overall marketing strategies, working closely with them to grow their support and amplify their impact.
With over eight years of experience in marketing and branding agencies—primarily serving nonprofit organizations—Christian brings expertise and a passion for mission-driven work. He is originally from Queens, NY, but calls Atlanta home. Outside of work, he enjoys problem-solving, indulging in cheese, making negronis, and staying active.
Key Takeaways
“Why should I run an end-of-year fundraising campaign?”
We'll help you recognize the opportunity and offer ideas on how to stand out from other end-of-year campaigns.
“What sorts of things should I consider?”
We’ll cover best practices as well as tips we’ve learned from designing and managing dozens of successful nonprofit campaigns.
“How can I make sure my campaign is a success?”
We've developed and managed dozens of successful fundraising campaigns for nonprofits. We'll share the tips and tricks that have contributed to these campaigns' success over the years.